The world’s leading short-form video sharing platform, TikTok, has removed more than 6.5 million videos in Pakistan over violation of community guidelines. The development comes as the company releases its latest Community Guidelines Enforcement Report for Q4 2021 (October to December).
The report reflects the platform’s ongoing commitment to earn trust by being accountable while working to be safe and welcoming. The social media platform’s efforts include fostering authentic engagement across the comment space, safety reminders for creators, and adhering strictly to the extensive Community Guidelines.
According to the Community Guidelines Enforcement Report Q4 2021, TikTok removed 6,563,594 Pakistani videos. Meanwhile, 85,794,222 videos were removed globally in the fourth quarter of 2021 to tackle harassment and other negative behaviour policies.
The report stated that 94.1% of videos were removed within the first 24 hours of being posted for violating community guidelines, while 95.2% were removed before a user reported them and 90.1% were removed before the videos had any views on the app.
Furthermore, TikTok says that removing content at zero views has improved by 14.7% for harassment and bullying content, 10.9% for hateful behavior, 16.2% for violent extremism, and 7.7% for dangerous acts. According to the report, Pakistan, with 6,563,594 videos removed for violating Community Guidelines, ranked third in the world for the largest volume of videos taken down in Q4 2021.
At TikTok, we believe our community should be built on a foundation of respect, kindness, and understanding. To help people forge positive digital connections in line with our rules for appropriate behavior, we strive to empower our users to stay in control of their interactions with others on TikTok. There’s no finish line when it comes to keeping people safe, and our latest report and continued safety improvements reflect our ongoing commitment to the well-being of our community.
TikTok Official
Moreover, the platform is working proactively to remove abusive and hateful content or behavior that violates community guidelines. The platform is exploring new ways to help everyone feel more in control over comments through authentic engagement. This spans testing ways in which users can identify comments they believe to be irrelevant or inappropriate, such as through disliking comments.
The community feedback helps the application to keep the comment section consistently relevant and a place for genuine engagement. In addition to this, the person who dislikes a comment will be the only one able to see that they have done so. This has been done in order to keep people from demoralizing creators on the platform.
TikTok is also testing safety reminders that will guide creators to comment filtering, bulk block, and delete options. The reminders will be displayed to creators whose videos appear to be receiving high proportion of negative comments. The platform will also work to remove comments that violate its stringent community guidelines, building on the already available tools such as ability to filter comments on content, delete, and report multiple comments at once.
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