KARACHI: As the excitement for the ICC Champions Trophy reached its peak, inDrive, the world’s second most downloaded app, brought together cricket, culture, and art in a unique and vibrant celebration.
On February 23, 2025, inDrive hosted a breathtaking Rickshaw Rally, featuring the stunning cultural artwork of renowned artist Wasfa Kamal. The event seamlessly integrated traditional music, cuisine, heritage, and the nation’s cricket fever, creating an unforgettable experience for fans and participants alike.
The highlight of the event was the Pakistan vs. India match, a historic encounter that transcends sport and unites millions of cricket enthusiasts worldwide. To mark this occasion, inDrive organized a vibrant Rickshaw Rally, where artistically decorated rickshaws showcased Pakistan’s rich cultural heritage, traditional attire, and iconic cuisine.
The rally not only amplified the excitement of the tournament but also served as a warm cultural welcome for international teams and visitors, offering them a glimpse into Pakistan’s diverse traditions.
Muhammad Awais Saeed, Country Lead of inDrive Pakistan, shared his enthusiasm for the initiative: “The Pakistan vs. India match is more than just a game—it’s a festival that brings people together. Through the Rickshaw Rally, we wanted to celebrate this spirit by blending cricket with Pakistan’s vibrant culture.
The beautifully adorned rickshaws, traditional music, and cuisine created an immersive experience that extended the excitement beyond the stadium and into the hearts of fans.”
Read More: Watch ICC Champions Trophy 2025 Free on PTCL SHOQ
Cricket Fever Beyond the Stadium
inDrive ensured that the thrill of the ICC Champions Trophy reached far beyond the stadium by organizing live match screenings at eight universities across Karachi, Lahore, and Islamabad. The screening at IBA Karachi was a standout moment, featuring an 18-rickshaw rally that transported students from the IBA Boys and Girls Hostels to the campus. The rickshaws, decorated with cultural artwork, added a festive touch to the students’ journey, making it a memorable experience.
Following the match, inDrive extended the celebration by offering students another round of the rickshaw rally, allowing them to revel in the joy and excitement of the tournament. This initiative not only brought students together but also highlighted inDrive’s commitment to fostering community engagement and cultural pride.
A Cultural Experience Like No Other
Through this innovative campaign, inDrive went beyond its role as a transportation platform, curating a cultural experience that celebrated Pakistan’s love for cricket and its artistic heritage. By merging sports, community engagement, and cultural celebration, inDrive made the ICC Champions Trophy an event that truly belonged to the people.
The Rickshaw Rally and live screenings showcased inDrive’s dedication to creating meaningful connections and unforgettable moments. As the tournament concluded, the event left a lasting impression, reminding everyone of the power of cricket to unite and inspire.
