India’s Instagram scene is a melting pot of talent, creativity, and influence. With over 362 million users, the platform has become a launchpad for creators who shape trends, inspire millions, and redefine digital marketing.
As a blogger who’s tracked online evolution for two decades, I’m thrilled to spotlight the top 20 Indian Instagram influencers of 2025. From comedy kings to fashion icons, these stars are driving engagement and setting the stage for the future. Here’s the list, complete with their latest follower counts (verified on Instagram as of March 6, 2025).
Top 20 Indian Instagram Influencers
1. Avneet Kaur – The Trendsetting Prodigy
Followers: 31.7M
Avneet Kaur’s journey from Dance India Dance Kids to Instagram royalty is inspiring. With 31.7 million followers, her dance reels, fashion-forward posts, and travel adventures captivate Gen Z. Her relatable charm makes her a brand favorite.
2. Bhuvan Bam – The Comedy Maestro
Followers: 20.6M
Bhuvan Bam, the BB Ki Vines creator, brings humor to 20.6 million followers. His skits, music, and acting ventures (Taaza Khabar) showcase a multi-hyphenate talent who keeps India laughing.
3. Kusha Kapila – The Witty Entertainer
https://www.instagram.com/kushakapilFollowers: 4.1M
Kusha Kapila’s sharp wit and relatable characters like “Billi Masi” have earned her 4.1 million followers. Her blend of humor and lifestyle content makes her a standout in entertainment.
4. Ranveer Allahbadia – The Wellness Guru
Followers: 3.4M
Known as BeerBiceps, Ranveer Allahbadia inspires 3.4 million followers with fitness tips, mindfulness advice, and entrepreneurial insights. His holistic approach resonates deeply.
5. Amulya Rattan – The Lifestyle Star
Followers: 4.7M
Amulya Rattan’s 4.7 million followers adore her authentic lifestyle content—think makeup tutorials, cultural explorations, and vlogs that feel like a friend’s chat.
6. Prajakta Koli – The Relatable Creator
Followers: 8.8M
As MostlySane, Prajakta Koli’s comedy and lifestyle posts charm 8.8 million followers. Her down-to-earth vibe and global collabs (like Netflix) amplify her reach.
7. Dolly Singh – The Comedy Fashionista
Followers: 1.6M
Dolly Singh’s quirky sketches and style inspo entertain 1.6 million followers. From “Raju Ki Mummy” to fashion hauls, she’s a versatile gem.
8. Komal Pandey – The Fashion Maverick
Followers: 1.9M
Komal Pandey’s bold fashion experiments captivate 1.9 million followers. Her innovative styling blends Indian heritage with modern flair.
9. Masoom Minawala – The Global Fashion Icon
Followers: 1.3M
Masoom Minawala’s 1.3 million followers admire her luxury fashion content. A regular at global fashion weeks, she bridges Indian craftsmanship with high-end style.
10. Nancy Tyagi – The DIY Diva
Followers: 2.9M
Nancy Tyagi’s 2.9 million followers love her self-designed outfits and beauty tips. Her Cannes red carpet moment in 2024 skyrocketed her fame.
11. Aashna Shroff – The Chic Influencer
Followers: 1M
Aashna Shroff’s curated fashion and lifestyle posts engage 1 million followers. Her journey from modeling to content creation is a masterclass in evolution.
12. Mrunal Panchal – The Beauty Innovator
Followers: 5.5M
Mrunal Panchal’s makeup tutorials and sustainable beauty tips mesmerize 5.5 million followers. Her brand, Mrucha Beauty, adds entrepreneurial flair.
13. Ankush Bahuguna – The Satirical Stylist
Followers: 1.1M
Ankush Bahuguna’s 1.1 million followers enjoy his witty sketches and grooming tips. His anti-stereotype content is refreshingly bold.
14. Niharika NM – The Comedy Queen
Followers: 3.4M
Niharika NM’s accented humor and relatable reels entertain 3.4 million followers. Her playful take on Gen Z life is a hit.
15. Sakshi Sindwani – The Body-Positive Star
Followers: 693K
Sakshi Sindwani’s 693,000 followers celebrate her body-positive fashion content. Her confidence and style redefine beauty standards.
16. Siddhant Chaturvedi – The Rising Actor-Influencer
Followers: 3.8M
Siddhant Chaturvedi’s 3.8 million followers adore his Gully Boy fame and artistic posts. His poetry and fitness content add depth.
17. Diipa Khosla – The International Trailblazer
Followers: 2.3M
Diipa Khosla’s 2.3 million followers admire her global fashion influence and skincare brand, Indē Wild. She’s a proud Indian on the world stage.
18. Jannat Zubair – The Youth Sensation
Followers: 49.6M
Jannat Zubair’s 49.6 million followers—boosted by her TV fame—love her trendy reels and vibrant energy. She’s a youth icon.
19. Mithilesh Patankar – The Gaming Maverick
Followers: 3.8M
Known as Mythpat, Mithilesh Patankar’s 3.8 million followers enjoy his gaming content and comedic flair. He’s a digital entertainer to watch.
20. Ankur Warikoo – The Mentor Influencer
Followers: 3.7M
Ankur Warikoo’s 3.7 million followers turn to him for life lessons, career advice, and entrepreneurial wisdom. His candid style inspires action.
Why These Influencers Rule
These top 20 influencers showcase India’s diversity—spanning comedy, fashion, wellness, and gaming. Their massive followings (from 700K to 48.9M) reflect their ability to connect, entertain, and inspire.
As Instagram grows in India, these creators are not just trendsetters but cultural architects, influencing everything from fashion choices to brand campaigns. With two decades of blogging behind me, I can see they’re paving the way for the next era of digital influence.
